WHAT’S UP WITH THE LOGO?

I’m incredibly passionate about utilising technology to meaningfully solve human problems. As an investigator of Design, I am an advocate for the union of design, strategy, and user needs and believe that within an organisation, design can enact a cultural transformation— that is, a transformation of thinking, framing, doing, and tackling problems and possibilities. But how can this be represented visually?

As a designer, it is important to highlight the journey of a design. Thus, the use of ‘The Design Squiggle Theory’ within my logo not only highlights the process of researching, uncovering insights, generating creative concepts, iteration of prototypes, and eventually concluding in one single designed solution; but to visually represents the journey from the start to finish.

This can be seen not just in my logo itself but a theme throughout my portfolio

Want to Connect to discover more about me and my work? Follow the links in my footer!

I enjoy attending live music events to discover new moves, new friends and to investigate the newest edits amongst artists.

ABOUT ME

I am a passionate photographer who loves to jump behind the camera and capture the now.

I love discovering new cities and exploring what they have to offer. This includes attending art museums, and parks and even exploring my very own backyard.